Beacon Finance are invoice finance brokers based in Norwich that operate on a national level. Besides invoice financing, Beacon also provides a number of alternative financing options, such as bridging finance, crowdfunding, short-term business loans and merchant cash loans.
The world of finance can be a confusing one, often saturated with too many brands that look the same. Beacon Finance challenged us to create a brand that was recognisable, modern and stood out in the crowded market.
From name to website, we worked to create a brand that is fresh, approachable and different. We put a spin on the traditional dark blue and navy of other financial brands, Beacon Finance’s crisp cyan colour stands out from the crowd. Their clean new logo adapts to digital or print and provides Beacon Finance with their own unique identity.
We also designed Beacon’s business cards and letterheads; with a subtle use of spot UV detailing on the business cards, this touch helps to communicate a message of high quality and attention to detail.
We worked hard to give Beacon Finance a digital presence they can be proud of. We produced a website that is user-friendly, fully responsive and has been optimised for conversions. The end result is a website that makes excellent use of brand colours and conveys a message of professionalism- check it out here.